top of page

Project Jacquard

Touch and gesture technology woven in 

Project Jacquard makes it possible to weave touch and gesture interactivity into any textile using standard, industrial looms. Everyday objects such as clothes and furniture can be transformed into interactive surfaces.

Prinz & Co produced the first conceptual visualization of Project Jacquard, along with helping developing the interaction design of this new technology from ATAP.

Partner Google Creative Labs

Google's research devision, ATAP,  developed the interactive fabric.

Get the Levi's® Commuter Trucker Jacket with Jacquard by Google.